Our lead article in this month’s issue of Companies in Transition is about catching the social media wave. Facebook and twitter are all the rage, but what is their utility as business tools? Can they help a business owner make money or are they just toys to while away the day?
As the recession continues to squeeze businesses of all shapes and sizes, business owners and managers are casting about for any and all strategies that may be helpful in weathering the storm. Social media represent a low cost way to expand communications with customers and prospective customers and may actually lead to improving revenues.
We hope you enjoy this issue of Companies in Transition.
Wayne Wilson