Entrepreneurial success in business is often driven by the combination of three forces:
1. Opportunity - someone has an unmet product or service need
2. Ingenuity - an entrepreneur figures out how to address that need and make a profit doing it
3. Hard work - the entrepreneur stays the course, doing whatever is necessary to make the product successful
And sometimes, the entrepreneur must overcome additional or unusual obstacles to reach his / her goals. Here's an example from Smartbrief on Entretreneurs about Doing business the old-fashioned way:
"Miller Farm, a Pennsylvania producer of nutrient-rich foods, has more than doubled its sales to $1.8 million in just four years -- without the benefit of cell phones, Web access or office machines. The Amish-run family business relies on snail mail and a single landline telephone to maintain connections with the outside world. The company also uses trade show appearances to help bring more foodies into the fold." (Read the full article at BusinessWeek )
The Amish farmer in the story is a classic entrepreneur - he saw an opportunity, figured out how to meet the customer need while staying faithful to the Amish community's constraints and way of life. And he did it with a farm!
Maybe some of our best business opportunities are just outside our windows.
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